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Transforming The
Bath-Life Industry
Together

At Swash Group, we are a truly international sanitary E-commerce and services platform for bathroom solutions. We are committed to optimizing the customer journey through cutting-edge technology.

Our focus is on delivering maximum customer value proposition, generating value for shareholders while upholding strong ESG (Environmental, Social, Governance) principles.

While we offer products and services worldwide, we also stay regional in our approaches to cater to the unique needs of each market.

Customer Value Proposition

Our international Sanitary E-Commerce and Services platform is designed to provide customers with a comprehensive range of services that are focused on creating value and improving the overall customer experience. It is built on four key pillars: Inspiration & Guidance, Search and Find, Transact and Deliver, and Services and Installation. These pillars work together to provide a seamless experience for customers, from the initial inspiration phase to the final installation.

The Inspiration & Guidance pillar is all about helping customers find the right products for their needs. Our sanitary platform offers a wide range of inspiration and guidance resources, including expert advice, design tips, and product reviews as well as the latest bathroom trends 2023.

The Search and Find pillar is focused on making it easy for customers to find the products for the specific bathroom solutions they need. Our sanitary platform offers a powerful search engine that allows customers to search for products based on a wide range of criteria, including price, brand, and style.

Our Transact and Deliver pillar is all about making the buying process as smooth as possible. The sanitary platform offers a range of payment options and fast, reliable delivery services to ensure that customers can get their products quickly and easily and experience a true customer value proposition.

Finally, the Services and Installation pillar is focused on providing customers with the support they need along their bathroom solutions after they’ve made their purchase. The platform offers a range of installation and maintenance services to ensure that customers can enjoy their new products for years to come.

Customer Value Proposition

Our international Sanitary E-Commerce and Services platform is designed to provide customers with a comprehensive range of services that are focused on creating value and improving the overall customer experience. It is built on four key pillars: Inspiration & Guidance, Search and Find, Transact and Deliver, and Services and Installation. These pillars work together to provide a seamless experience for customers, from the initial inspiration phase to the final installation.

The Inspiration & Guidance pillar is all about helping customers find the right products for their needs. Our sanitary platform offers a wide range of inspiration and guidance resources, including expert advice, design tips, and product reviews as well as the latest bathroom trends 2023.

The Search and Find pillar is focused on making it easy for customers to find the products for the specific bathroom solutions they need. Our sanitary platform offers a powerful search engine that allows customers to search for products based on a wide range of criteria, including price, brand, and style.

Our Transact and Deliver pillar is all about making the buying process as smooth as possible. The sanitary platform offers a range of payment options and fast, reliable delivery services to ensure that customers can get their products quickly and easily and experience a true customer value proposition.

Finally, the Services and Installation pillar is focused on providing customers with the support they need along their bathroom solutions after they’ve made their purchase. The platform offers a range of installation and maintenance services to ensure that customers can enjoy their new products for years to come.

Regional Entities

While we offer products and services for bathroom solutions across Europe, we also stay regional in our approaches to cater to the unique needs of each market.

We develop a truly enjoyable customer journey using the most modern technology available, making it easy and convenient for customers to access our wide range of products and services. Our focus is on creating maximum customer value proposition, which in turn creates value for our shareholders.

Central Europe

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